Tips to Improve Email Marketing Efforts

Tips to Improve Email Marketing Efforts

Despite the fact that so-called experts have claimed that email marketing is dead for years, it is still going strong and an effective way to spread your business’s or brand’s message. However, if you want to get quality results from your email marketing efforts, you...
Tips to Improve PPC Ad Performance

Tips to Improve PPC Ad Performance

PPC advertising is one of the most effective types of online marketing you can engage in today. Just as the name implies, it works through the pay-per-click model. This means when someone clicks on your ads, you pay a fee to Google (or the ad platform you are using)....